Reels vs Stories: Which Gets More Engagement on Social Media?

Discover how Reels outperform Stories in social media engagement. Learn why and how to create content that captivates your audience!

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Reels generally get more engagement than stories.** Reels are displayed on the main feed, explore page, and hashtag pages, increasing their visibility and audience reach. Stories, on the other hand, are typically viewed by existing followers and disappear after 24 hours. For higher engagement, prioritize creating engaging and shareable reels.

FAQs & Answers

  1. What types of content work best on Reels? Short, engaging videos that are entertaining or informative tend to perform best on Reels.
  2. How often should I post Reels and Stories? It's recommended to post Reels 2-3 times a week and Stories daily to maintain engagement.
  3. Can I use the same content for both Reels and Stories? You can repurpose content, but it's best to tailor it to each format's unique characteristics.