Reels vs. Stories on Facebook: Which Should You Choose?

Discover the advantages of posting reels vs. stories on Facebook for maximum engagement and visibility.

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Posting a reel on Facebook can be more beneficial for attracting engagement as they are automatically played in feeds and have a broad reach through the ‘Explore’ feature. Stories are great for timely updates and engaging with your existing audience but they disappear after 24 hours. For lasting impact and wider visibility, reels are the better option.

FAQs & Answers

  1. What are the advantages of using Facebook reels? Facebook reels are beneficial for attracting engagement as they have a broader reach and are automatically played in feeds.
  2. How long do Facebook stories last? Facebook stories disappear after 24 hours, making them ideal for timely updates but less effective for lasting impact.
  3. Can stories help in engaging my existing audience? Yes, stories are great for engaging with your existing followers through brief, timely updates.
  4. What should I prioritize, reels or stories? For lasting impact and wider visibility, prioritize posting reels; however, stories can complement your strategy for direct engagement.