How to Update Your Brand Name on Amazon Seller Central
Learn the steps to update your brand name on Amazon Seller Central effectively.
351 views
To update your brand name on Amazon, log in to your Amazon Seller Central account, navigate to the 'Inventory' tab, and select 'Manage Inventory.' Find the product you wish to update, click 'Edit,' and select the required ‘Brand Name’ field under the ‘Vital Info’ tab. Enter your new brand name and click ‘Save and Finish.' Note that changes may take a few days for approval. Ensure your brand is registered with Amazon’s Brand Registry for smoother processing.
FAQs & Answers
- What is Amazon Brand Registry? Amazon Brand Registry is a program that helps brand owners protect their registered trademarks and have better control over how their brand is presented on Amazon.
- How long does it take to update a brand name on Amazon? Changes to your brand name may take a few days for approval after you save the updates in your Seller Central account.
- Can I change my brand name if it's not registered? You should ensure that your brand is registered with Amazon's Brand Registry for smoother processing of name changes.
- Do I need to contact Amazon Support for brand name changes? Generally, you can update the brand name directly through your Seller Central account, but if you face issues, contacting Amazon Support may help.