How to Change Your Product URL Structure in Shopify for Better SEO

Learn the steps to modify your product URL in Shopify, enhancing SEO and user experience.

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To change your product URL structure in Shopify, go to the Admin panel, select Online Store > Navigation. Then choose the Edit SEO Settings option for the desired product, and modify the URL and handle. This allows for a cleaner, more SEO-friendly URL structure, improving search engine ranking and user experience.

FAQs & Answers

  1. Why is a good URL structure important for SEO? A good URL structure makes it easier for search engines to understand your content and improves the user experience.
  2. Can I change my Shopify URL after it's published? Yes, you can change the URL for your products and collections in Shopify anytime through the SEO settings.
  3. What are some best practices for URL structure in e-commerce? Keep URLs short, use keywords, and avoid unnecessary parameters to enhance SEO.
  4. Does changing my product URL affect existing links? Yes, changing the URL can affect existing links; consider implementing 301 redirects to preserve traffic.

Watch More

For more insights on optimizing your Shopify store, check out our guide on improving site speed and enhancing user experience.

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