Why is 711 Named 711? The Story Behind the Iconic Convenience Store

Discover the origins of the 711 name and its evolution into a 24/7 convenience store. Learn about its innovative hours!

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711 is called 711 because the stores were originally open from 7 a.m. to 11 p.m., which was longer than the typical convenience store hours of the time. This extended hours concept was innovative and convenient, making the brand name memorable and easy to understand. Today, most 711 stores are open 24/7, continuing their tradition of convenience.**

FAQs & Answers

  1. What does 711 stand for? 711 refers to the original operating hours of the stores, which were from 7 a.m. to 11 p.m.
  2. When was 711 established? 711 was founded in 1927, initially operating under the name Tote'm before rebranding to 711 in 1963 to reflect its extended hours.
  3. Are all 711 stores open 24/7? Yes, while many 711 stores are open 24/7 today, some locations may have specific hours, especially in areas with local restrictions.
  4. What types of products can you find at 711? 711 offers a variety of products including snacks, beverages, groceries, and various convenience items, as well as fuel in some locations.

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