Is Ford's Moving Assembly Line Strategy the Key to Its Success?

Discover how Ford's moving assembly line revolutionized automotive production and made cars affordable for everyone.

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One successful strategy by Ford was the implementation of the moving assembly line in 1913. This innovation drastically reduced the time required to assemble a car from more than 12 hours to about 1.5 hours, significantly lowering costs. By making cars more affordable, Ford was able to sell a high volume, making automobiles accessible to the masses and revolutionizing the industry.

FAQs & Answers

  1. What was the moving assembly line? The moving assembly line is a production process introduced by Ford in 1913 that streamlined the manufacturing of cars.
  2. How did Ford's strategy affect car prices? Ford's assembly line significantly reduced production time and costs, making cars more affordable for the general public.
  3. What year did Ford implement the assembly line? Ford implemented the moving assembly line in 1913, which transformed the car manufacturing process.