How to Sell Your Game to a Company: Step-by-Step Guide for Indie Developers

Learn how to successfully sell your game to a company with a polished prototype, a strong pitch, and effective networking strategies.

Published

Video transcript

To sell your game to a company, start by creating a polished prototype. Next, research potential companies that align with your game's genre and ethos. Prepare a professional pitch including your game design document, a business plan, and a demo. Finally, network at industry events, use social media platforms, and leverage platforms like LinkedIn to reach out to key decision-makers.

Questions and answers

  1. What is the first step to selling a game to a company?

    The first step is to create a polished prototype of your game to showcase its core mechanics and overall quality.

  2. How can I find companies interested in buying my game?

    Research companies that specialize in your game’s genre and values, and connect with their key decision-makers via networking events and professional platforms like LinkedIn.

  3. What should I include in my game pitch to a publisher?

    A professional pitch should include your game design document, a detailed business plan, and a working demo of your game.

  4. Is networking important when selling a game?

    Yes, networking at industry events and leveraging social media can help you establish contacts with potential buyers and increase your chances of selling your game.