Why did Super Bowl 50 not use Roman numerals?

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Tags

1. #decision
2. #league
3. #unsurprisingly
4. #revealed
5. #really
6. #super
7. #originally
8. #instead
9. #tradition
10. #numerals
11. #championship
12. #roman
13. #announced
14. #clara
15. #using
16. #players
17. #calif
18. #branded
19. #santa
20. #logos
21. #broke