What makes the advertisement effective?

Related questions

1. Are online ads effective?
2. Are ads effective?
3. How much do websites make from ads?
4. How do ad impressions work?
5. How do ads work?
6. Are impressions and page views the same?
7. What is CTR in FB ads?
8. How effective are targeted ads?
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Tags

1. #remember
2. #should
3. #advertising
4. #reaches
5. #customers
6. #effective
7. #prospective
8. #products
9. #services
10. #ideally
11. #informs
12. #attentions
13. #makes
14. #capture
15. #potential
16. #people
17. #product
18. #attention
19. #entice