Why is there an arrow in the Amazon logo?

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Tags

1. #represent
2. #everything
3. #letters
4. #swoosh
5. #created
6. #yellow
7. #decorative
8. #represents
9. #message
10. #smile
11. #experience
12. #connects
13. #arrow
14. #customers
15. #amazon
16. #sells
17. #would
18. #shopping
19. #becomes