What is the goal of PPC?

Related questions

1. How much do Google ads pay?
2. How can I make money by clicking?
3. Is SEO or PPC better?
4. Why is PPC so important?
5. How much should I pay for PPC?
6. Is PPC An SEM?
7. What is PPC machine?
8. Is SEO better than AdWords?
9. Is PPC a good career?
10. Which one is better SEO or SEM?

Tags

1. #actions
2. #improve
3. #targeted
4. #understood
5. #reduce
6. #taken
7. #before
8. #defined
9. #specific
10. #keywords
11. #everyone
12. #goals
13. #tactics
14. #click
15. #conversion
16. #marketing
17. #clearly
18. #consist
19. #bolts
20. #campaign
21. #through