What is the meaning behind the Pepsi logo?

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Tags

1. #swirling
2. #recognizable
3. #world
4. #because
5. #white
6. #originated
7. #shape
8. #corporate
9. #1940s
10. #design
11. #called
12. #sphere
13. #pepsi
14. #trademarks
15. #globe
16. #considered